Abatable.
The imagined brief: explain an environmental markets platform without losing the visitor in its complexity. A clear visual system would connect the landscape, the services and the choices a buyer needs to make.
Make the system visible.
Contour-like graphics and a restrained palette connect the original website to its environmental subject. Short headings and structured sections break a complicated service offer into more approachable pieces.
A useful route through the detail.
The navigation groups the platform, solutions and resources into distinct routes. This study looks at how a broad B2B offer can retain a clear hierarchy from the first screen to deeper service pages.
The original website is credited to Ethan Suero. Website captures and source imagery belong to their respective creators and brands. ydevstudio created this reference presentation and hypothetical brief; no design or development authorship of the original website is claimed. Source & credits (opens in a new tab).